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Public Relations Resources

Some documents below are provided in PDF or Microsoft Word formats. To view PDF documents, you will need the free Adobe Reader. To view MS Word documents, you will need Microsoft Word or the free Word Viewer. If you need assistance, view our PDF Help page or contact using the feedback button at the bottom of the page or or (207) 287-5620.

Free to Use: Graphics, Icons & Photos

Baxter, Economy, Maine Answers Tough Times, MARVEL, Wireless

Baxter the Library Cat: A Mascot

The mascot is available for loan to libraries - see guidelines

Economy

• Advocating in a Tough Economy toolkit: A web-based resource by the American Library Association that will help library advocates make the case for libraries during times of economic downturn.
• Bookmark: "Maine’s Libraries are good for the ECONOMY"
  • Economy.pdf, [PDF, 97 KB]; Economy.doc, [Word, 72 KB]
• Library Use Value Calculator
• Poster: "Libraries will get you through times"
  • Libraries will get you through. pdf, [PDF84.2 KB
  • Libraries will get you through.doc, [Word, 23.5 KB]
• Recent news reports on the value of libraries during a tough economy
  • Carlton, Jim. "Folks Are Flocking to the Library, a Cozy Place to Look for a Job.", Wall Street Journal, January 15, 2009
  • Maine libraries were on Maine Public Broadcasting Network (MPBN) on Maine Things Considered, Jan. 20, 2009: Navigate to January, 20, 2009, Tuesday listing near the end, "Recession Finds More Readers in Libraries"
  • Bridgers, Leslie. "Overbooked - Libraries struggle as increased demand conflicts with decreased funding.", American Journal
  • Davis, Julia. "Lakes Region libraries are struggling to meet a growing demand for their services", Lakes Region Weekl

Literary Map of Maine

A map of adult and juvenile books with Maine settings produced in partnership with the Portland newspapers

• Online literary map
• Booklist from the Literary Map of Maine (Word, 70 KB)
• Booklist as searchable online database
• Online book club "Read Around Maine" 
• Read Around Maine poster (Provided in PDF format. To view PDF documents, you will need the free Adobe Reader. If you need assistance, view our PDF Help page).
• News release
• Sample bookmark for the Literary Map of Maine (Word, 40.0 KB)

Marvel

• Bookmarks and other resources
• Public Service Announcements
• Where in the World is Tim Sample (Word, 503 KB)

Performers and Programs

• Maine Recreation & Park Association: Entertainment Showcase
• MatchBook.org: MatchBook.org is a free performing arts marketplace that sparks connections between New England's performing artists, presenters and communities.

Public Service Announcements

The PSAs are intended for radio play at any time to promote libraries. They are both general in nature and specific to MARVEL! Maine’s Virtual Library.

Summer Reading

Maine State Library Outreach offers Maine libraries the opportunity to take advantage of the Collaborative Summer Library Program (CSLP). CSLP has been in operation since 1987. Participating states select themes and materials for each year's program. The high-quality materials are professionally produced just for use by libraries in participating states.

Following are some marketing tools developed by the Maine Regional Library System's public relations committees for use by local libraries.

Wireless Icons

• Feel free to use any of the wireless icons, thanks to Holly from Hollyworks.com
• Contact Ellen Wood, using the feedback link at the bottom of this page, if you need a different size or another related request.
• Link to the list of Maine libraries with wireless so your patrons or visitors will know other libraries as they travel through Maine.
• Use the graphic without the "Wifi for Maine" to alert people your library offers wireless.

Helpful Links

• Advocacy for school library media programs and school library media specialists
• Friends of Libraries USA
• Friends of Maine Libraries
• Katahdin Award
• Lupine Award
• Maine Student Book Award
• National Library Week
• Public Relations at American Library Association
• PR RX Public Relations Toolkit from the Texas Library Association
• WebJunction
  • Advocacy & Outreach
  • Marketing

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