Data Breach Notifications

Entity Information

  • Type of Organization: Other Commercial
  • Entity Name: Bimbo Bakeries USA
  • Street Address: 355 Business Center Drive
  • City: Horsham
  • State, or Country if outside the US: Pennsylvania
  • Zip Code: 19044

Submitted By

  • Name: Theodore P. Augustinos
  • Title: Partner
  • Firm name (if different than entity): Locke Lord LLP
  • Telephone Number: 860-541-7710
  • Email Address: ted.augustinos@lockelord.com
  • Relationship to entity whose information was compromised: Attorney

Breach Information

  • Total number of persons affected (including residents): 560
  • Total number of Maine residents affected: 14
  • If the number of Maine residents exceeds 1,000, have the consumer reporting agencies been notified:
  • Date(s) Breach Occured: 02/13/2024
  • Date Breach Discovered: 02/13/2024
  • Description of the Breach:
    • External system breach (hacking)
  • Information Acquired - Name or other personal identifier in combination with: Social Security Number

Notification and Protection Services

  • Type of Notification: Written
  • Date(s) of consumer notification: 06/06/2024
  • Copy of notice to affected Maine residents: ME Bimbo Bakeries AG Notice.pdf
    ME Bimbo Bakeries AG Notice.pdf
  • Date of any previous (within 12 months) breach notifications:
  • Were identity theft protection services offered: Yes
  • If yes, please provide the duration, the provider of the service and a brief description of the service: 24 months credit monitoring offered through Experian IdentityWorks.